Salehe Bembury realizes all his childhood dreams. After giving some sneak peeks on Instagram, the designer and Canada Goose are ready to showcase their NBA collaboration — just in time for All-Star Weekend this month.
Canada Goose and the NBA have been longtime collaborators, and now they’re bringing in the sought-after designer to create a collection with retro basketball in mind. Bembury, fueled by his love of NBA culture growing up, aimed to capture the nostalgic “fashion exploration” of the 90s. From watching basketball and space jam Along with his father, to now design clothes worn by professional NBA athletes, Bembury’s rise in the fashion world is undeniable.
Just to warm up – Each item in the four-piece capsule can be layered or worn alone. Bembury teased the Expedition Parka on Instagram last month, featuring what we now see more clearly as a chenille-trimmed hood and removable gray vest. As with the Signal Freestanding Vest, the hem is elongated for added coverage and weather protection. For a complete fit, the Tundra Bib Overalls offers a stylish gray color, adjustable straps and an interior drawstring to grab the waist. A Salehe Bembury design wouldn’t be complete without its signature fingerprint, which appears in an all-over pattern on the Concord Fleece.
Too hot to handle – This year Play in the open air The campaign video, stemming from Canada Goose‘s Live Free philosophy, is directed by American stop-motion filmmaker Foster Huntington. Bembury animatedly demonstrates the capsule’s versatility on a mountain peak, fishing shack, and basketball court. Fans can win a limited-edition “Salehe Bembury Hand-Painted Figure” via Canada Goose’s base camp platform and participate in a Canada Goose x NBA All-Star Cross Activation in Cleveland.
All 2022 All-Star players will receive a free Expedition Parka, which will likely be the easiest way for someone to get their hands on the collection. The full capsule will be released February 11 at select Canada Goose stores, in lineand other retailers ahead of the 2022 NBA All-Star Game on February 20. Expect stiff competition for a piece, because given the anticipation for his final drops, Bembury knows how to up the ante.